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Design Brief

Team Selenite — "The Projection Booth"

The Projection Booth — Design Brief (Visual DNA)

Film: “The Projection Booth” Genre: Bittersweet Backstage Drama / Art Deco Constructivist Poster Animation (1920s) Status: Step 1 Deliverable — LOCKED with Tone Contract


1. Color Palette

All generation prompts must stay within this palette. Any color outside it requires unanimous team approval.

ColorHex RefUsageNotes
Deep Teal#1A535CDominant wall/ambient toneThe default color temperature. Coolness is the baseline.
Gold#C9A94EProjector lamp, title cards, accentsWarmth is earned — only where the projector lamp touches.
Copper#B87333Machine surfaces, hardware, reelsMechanical warmth — the projector’s skin.
Cream#F5F0E1Screen surface, pencil-sketch paper, highlightsThe color of the screen and of his hidden film.
Charcoal#2B2B2BDeep shadows, booth walls, negative spaceThe dark the projectionist lives in.

Metallic Sheen Rule: Surfaces have implied luster — brushed metal, lacquered wood, patinated brass. NOT glossy, NOT matte. Think of a brass doorknob worn smooth by decades of use.

Warm/Cool Distribution: The booth is approximately 70% cool (teal/charcoal) and 30% warm (gold/copper). The ONLY source of warm light is the projector lamp itself. Every warm highlight in frame must be traceable to that single lamp. If a surface is warm but not in the lamp’s beam path, it is wrong.


2. Lighting Rules

Primary Light Source: The Projector Lamp

The projector lamp is the sole expressive light in the entire film. All other illumination is ambient, indirect, and subordinate.

StateLighting CharacterEmotional Register
Projector RUNNINGStrong directional beam through film gate. Teal ambient fill. Gold cone of light from lens. Dust particles visible in beam.Rhythmic, controlled, the projectionist’s comfort zone.
Projector THREADINGLamp on but unfocused. Scattered light, no defined beam. Copper reflections off machinery.Transitional — vulnerability of the in-between.
Projector STOPPEDLamp off. Only residual teal ambient from booth walls. Near-darkness. The projectionist becomes a silhouette.Exposure. Silence. The machine is not protecting him.
Projector LOADING FINAL REELLamp off. Extended darkness. When it reignites, the quality of light changes — warmer, rougher, flickering.Terror. Then transformation.

Prohibited Light Sources


3. Texture & Style — Art Deco Track

The primary visual track follows Art Deco Constructivist poster aesthetics.

Reference Artists

ArtistWhat We Take
Tamara de LempickaAngular, glamorous human figures. Faces as geometric planes. The sensuality of hard edges. Bold diagonals.
A.M. CassandrePoster composition language. Machines as monuments. Typography as architecture. The romance of industry.

Style Mandates


4. Texture & Style — Pencil-Sketch Track (Film-Within-a-Film)

When the projectionist’s hidden film appears on screen, the entire visual language transforms.

Pencil-Sketch Style Mandates

The Transition Moment

The shift from Art Deco to Pencil-Sketch is NOT a gradual blend. It is a hard cut — the projector stops, reloads, restarts, and the screen shows something entirely different. The audience (both in-film and watching-the-film) should feel the rupture.


5. Tone Anchors — Art Deco Track

MANDATORY: ALL FIVE anchors must be included in every generation prompt for Art Deco track visuals.

#AnchorMeaningPrompt Language
1AngularGeometric human figures, sharp diagonals, no soft curves. Lempicka-esque portraiture, Cassandre-poster compositions. Faces are planes, not circles.”angular geometric Art Deco figure, sharp diagonal composition, faceted planes”
2MetallicColor palette anchored to gold, teal, copper, cream, charcoal. Surfaces have implied luster — brushed metal, lacquered wood.”metallic sheen surfaces, brushed gold and copper tones, teal ambient, lacquered finish”
3ContainedEvery shot within the booth or cinema. No exteriors, no sky, no nature. Walls, projector light, film reels, audience silhouettes. Claustrophobic warmth.”interior cinema projection booth, enclosed space, no exterior, no windows to outside”
4MechanicalThe projector dominates. Gears, reels, lamp, threading mechanism visible or audible in every scene. The heartbeat of the film.”visible projector mechanism, turning gears, film reels, threading gate, mechanical detail”
5WeatheredNothing is new. Worn booth, lined hands, dented film cans, faded seats. Beauty through use, not perfection.”aged patina, worn surfaces, scratched metal, faded upholstery, decades of use”

6. Tone Anchors — Pencil-Sketch Track

MANDATORY: ALL FIVE anchors must be included in every generation prompt for pencil-sketch sequence visuals.

#AnchorMeaningPrompt Language
1TremblingLines are unsteady, hand-drawn, imperfect. Pencil on rough paper. Visible eraser marks. Nothing is polished.”trembling hand-drawn pencil lines, unsteady strokes, visible corrections”
2IntimateClose framing, soft subjects — a face, a hand, a window. The opposite of the Deco grandeur.”intimate close framing, personal subject, tender observation”
3SparseWhite space. Unfinished backgrounds. Figures emerging from emptiness. Less is everything.”sparse composition, abundant white space, figure emerging from blank paper”
4Warm graphiteGrey-brown pencil tones, cream paper, occasional soft wash of a single color (sepia, pale blue). No metallics.”warm graphite pencil on cream paper, grey-brown tones, soft sepia wash”
5UnfinishedDeliberately incomplete. Edges trail off. Some frames are more sketch than drawing. Never “done.""deliberately unfinished drawing, trailing edges, incomplete rendering, sketch quality”

7. Construction Mandates (World Physics)

These mandates define what is physically real in this film’s world. Any generation output that violates these rules must be rejected and re-synthesized.

  1. All characters are stylized Art Deco geometric figures with angular features and flat metallic surfaces. No photorealistic humans. No organic skin texture. No soft lighting on faces. If a face starts looking photographic, it is wrong — regenerate.

  2. The projector is always visible or audible. In every Art Deco track shot, the projector mechanism must be in frame, reflected, casting shadows, or audible as mechanical sound. It is the anchor of the world. If a shot has no projector presence, it is incomplete.

  3. Single location only. The entire film takes place inside the cinema — the projection booth and the auditorium visible through the booth window. No exteriors. No streets. No sky. No other buildings. The outside world does not exist.

  4. Single character on screen. The projectionist is the only character who appears on screen. The audience is heard (laughter, applause, silence) and seen as anonymous silhouettes through the booth window, but no individual audience member is rendered with detail.

  5. The pencil-sketch sequences exist on the screen-within-the-screen. They are projected images, not the film’s own visual track. They should appear as though they are being projected onto the cinema screen — light on a flat surface. The Art Deco booth may be visible at the edges of frame (the screen’s decorative proscenium arch).

  6. No digital effects or modern technology. Everything in this world is mechanical, analog, physical. Film reels, sprockets, manual switches, incandescent lamps. No LEDs, no digital displays, no modern materials.


8. Editorial Guardrails

DO NOT — Visual

DO NOT — Audio

DO NOT — Narrative


9. The Projector-as-Metronome (Scripting-to-Edit Bridge)

Every scene will carry a Projector State annotation governing both editorial pacing and sound design:

StateNotationPacingSound
Running — steady rhythm[PROJECTOR: RUNNING]Metered, rhythmic VO. Edit rides the mechanical pulse.Steady projector hum + gear clicks at ~1.5s intervals.
Threading — irregular clicks[PROJECTOR: THREADING]Conversational VO. Transitional texture.Irregular mechanical clicks, film sliding through gate.
Stopped — silence[PROJECTOR: STOPPED]Fragmented, halting speech. VO carries alone.No mechanical sound. Room tone only. Use sparingly.
Loading final reel — extended silence[PROJECTOR: LOADING FINAL REEL]Minimal or no VO. The climactic pause.Amplified mechanical sounds: canister opening, threading, switch.

10. Sentence-Length Discipline (VO Pacing Arc)

The narrator’s voice compresses deliberately across the film:

ActTimeAvg. Sentence LengthToneExample
Opening0:00–1:0015–20 wordsWarm, discursive, rambling”I showed this city ten thousand stories over forty years, and every single one of them was someone else’s.”
Middle1:00–2:3010–15 wordsSharper, specific, memories with edges”The night we screened Nosferatu, a woman fainted in row twelve.”
Late middle2:30–3:306–10 wordsClipped, urgent, self-confronting”I almost loaded it once. Nineteen seventy-three. I didn’t.”
Pre-climax3:30–4:003–6 wordsFragmented, raw”Forty years. One film. Mine.”
Climax4:00+SilenceThe projector speaks. He doesn’t.

11. Reference Touchstones

For shared creative vocabulary — calibration, NOT imitation.

ReferenceWhat We Take
Tamara de Lempicka (paintings)Angular, glamorous, geometric human figures. Metallic sheen. Bold diagonals.
A.M. Cassandre (posters)Composition language. Machines as monuments. Typography as architecture.
Cinema Paradiso (1988, Tornatore)Emotional DNA — a man defined by a projection booth. But NOT sentimental. Our projectionist has more edge.
The Illusionist (2010, Chomet)Hand-drawn loneliness. Silence as inhabited space. Dignity of a fading art.
Hugo (2011, Scorsese)Mechanical beauty of projection equipment. Gears as visual poetry.
The Tale of the Princess Kaguya (2013, Takahata)The rough, unfinished quality for pencil-sketch sequences. Lines that breathe. Imperfection as truth.

12. Climax Audio Bridge — Architectural Specification

The transition from Art Deco to Pencil-Sketch is the most important moment in the film. It is scripted as a multi-beat audio event, not a single cut:

  1. Projector stops. Current film ends. Audience applauds, then goes quiet.
  2. Narrator’s voice breaks mid-sentence or goes silent.
  3. Mechanical sounds amplified: Reel removal, new reel loading, threading. LOUDER than before — we hear every click, every sprocket catch.
  4. Projector restarts — but the sound is different. Older mechanism, rougher film stock. The rhythm changes.
  5. Score drops to nothing. Only the projector and the audience’s first breath.
  6. Pencil-sketch visuals begin. No narration. No score for at least 5–10 seconds.
  7. Score re-enters — transformed. Stripped to a single unaccompanied clarinet. Raw.

The Editor has full architectural control over this transition. The Idea Person will not micro-manage timing — only the emotional arc and the sequence of events.


This Design Brief is binding for all production steps. Deviations require full team consensus.

— selenite-scribe (Creative Director), Team Selenite